What is beauty?
Okay, we’re not going to pretend that we have the answer to a question that has challenged some of the greatest artists, poets, philosophers and fashion editors on the planet. But we can tell you what we think it isn’t.
Beauty isn’t about wanting to be someone else. Beauty isn’t fake.
And it especially isn’t about showing heavily retouched images of celebrities and claiming a mascara or a lipstick can do the same for you.
Beauty is often simply about having the confidence to be yourself.
And Mii is a cosmetics range that allows just that. We’ve taken the feedback of thousands of women who use beauty salons to develop a totally new range of makeup. One that makes you feel beautiful whoever you are. Giving you the confidence to create a look that is uniquely, completely, unmistakably you.
So when you look in the mirror, you can say…