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This privacy policy explains how we collect, use and protect personal data. Your privacy is of utmost importance to us, and we are committed to ensuring the security and confidentiality of your personal information.

Any changes we make to our privacy policy in the future will be posted on this page.

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to our nominated Data Protection Officer contactable at Data Controller, Gerrard International Ltd, NNC House, 47 Theobald Street, Borehamwood, WD6 4RT or

By using our website, you consent to the terms outlined in this Privacy Policy.

The Mii brand is part of the portfolio owned by Gerrard International Ltd. Gerrard International Ltd is the data controller and as such is responsible for collecting and processing your data as explained within this Privacy Policy. If you have any questions or if you wish to exercise your legal rights, please contact us using the details below:

Email address:
Postal address: Gerrard International Ltd, NNC House, 47 Theobald Street, Borehamwood, WD6 4RT
Attention: Data Controller

You have the right to lodge a complaint at any time to the Information Commissioners Office (ICO) if you believe we have not handled correctly or you are unhappy with our response to any requests you have made to us regarding the use of your data.


We may collect and process the following data about you:

Information you provide to us
You may provide us with the following types of information by interacting with our website or corresponding with us:

  • Identification and contact information: Name, title, age, date of birth, login ID, address, email address, photographs, telephone number, etc
  • Order information: Order numbers, details of products you have ordered, date and time of orders you have placed with us, etc
  • Preferences: Favourite products, lifestyle information, beauty concerns, etc
  • Payment information: Payment methods used, payment card details, etc. Please note payments on our site are made through payment gateway providers (such as Clearpay, Stripe, PayPal) and we do not have access to the payment details you provide to these providers
  • User-generated content: Surveys, reviews, testimonials, etc that you voluntarily share. This also includes posts (such as photos, videos) you make on our social media pages

Information we collect from you
We may collect the following information when you visit our site from tracking technologies such as cookies:

  • Technical information: IP address, time zone setting, browser platform and plug-in types, operating system, etc
  • Information about your visit: How you used our site, pages viewed, products you searched for, duration of the visit, etc

Data we receive from other sources
We may receive information, including data, from the following types of sources:

  • Third parties and advertising partners: We might receive information when we jointly offer services or products with a third party such as competitions or from advertising partners. This could help us understand your activities, how you use our services, the purchases you make, the advertisements you interact with, etc
  • Social media partners: We might receive information from social media platforms when you use your social network account such as Facebook to access one of our services (e.g., to participate in one of our promotional operations or to make a purchase without having to create an account on our site) or when using social media plug-ins (e.g., “like” and “share” buttons)


We may collect and use information about you in the following ways:

  • To provide products or services to you, including fulfilling orders, providing real-time support, and registering and managing your online account
  • To provide you with information, such as the status of your order, refund, or other services and products that may be of interest to you
  • To process and respond to your enquiries, comments, suggestions, or complaints
  • To process and administer your participation in surveys, promotions, sweepstakes, or contests
  • To manage or facilitate our relationship with you which might include asking you to leave a review and enabling you to post comments and reviews on our website
  • To notify you of any changes to our services
  • To analyse, measure and understand how our website is used so that we can improve the experience or troubleshoot and repair errors that impair the functionality of our site
  • To operate our website and for legal and security reasons, such as to detect and prevent harmful or fraudulent activity


We may share your data internally or with selected third parties:

  • Internally: Members within Gerrard International Ltd who are involved in our customer relationship management
  • Selected third parties: (1) Service providers, contractors, or other third party vendors who complete transactions or provide a service on our behalf, such as web developers, payment providers, and delivery parties, (2) sponsors, partners, advertisers and advertising networks, or other third parties connected to marketing and promotional activity, (3) analytics providers to assist us in the optimisation of our site
  • Public and judicial authorities: We may need to disclose personal information with public authorities when the law requires us to do so
  • We require all third parties to respect the security of your personal data and to treat it in accordance with the law


We take the security of your personal data very seriously and have put into place administrative, physical, and electronic measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. Access to your personal data is only permitted among our employees and agents on a need-to-know basis.


You have choices regarding your personal data:

  • Marketing, promotions and offers: You can stop receiving our marketing messages at any time by following the unsubscribe link in each mail we send you, or by emailing us at
  • Cookie preferences: You can edit your cookies preferences at any time by selecting the ‘Manage Cookies’ link at the bottom of our website or the cookies icon. See our ‘Cookies Policy’ for more information on how our website uses cookies
  • Changes to your personal information: If you have an account with us, you can access and update your personal information at any time by logging into your online account. If you no longer wish to be registered with us, please submit a request by emailing us at


You have rights regarding your personal information which may include:

  • To request access to personal data we hold about you and to find out the way in which we process the data
  • To ask us to correct or amend any personal data that is incorrect
  • To request deletion of your personal data in some but not all circumstances (we may need to keep your personal data to comply with our legal obligations and to enforce our agreements)
  • To request the restriction of processing your personal data under certain circumstances


Our website features links to other websites of interest. Once these links are used to exit our site, it’s important to note that we lack authority over the content of those external websites. Consequently, we cannot assume responsibility for safeguarding and preserving the confidentiality of any data you share while browsing those websites. It’s important to exercise caution and review the privacy statement that applies to the specific website in question, as our privacy statement does not extend to those external sites.


This website is not intended for children and we do not knowingly collect data relating to children.




A cookie is a small text file that websites place on your computer or device to uniquely identify your browser or to store information, settings or your preferences in your browser. They, as an example, allow you to stay logged into a page whilst browsing the site and allow you to set preferences for the display of a page, which will be retrieved the next time you visit. The information does not usually directly identify you, but it can give you a more personalised web experience. You are able to block cookies by selecting the appropriate settings on your browser. If you do choose to block or delete cookies some of the website functionality may become impaired. Cookies help us to provide you with a better website experience.


Strictly Necessary Cookies
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

Targeting Cookies
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.


You can edit your cookie preferences at any time by selecting ‘Manage Cookies’ at the footer of our website or by editing your browser settings. Please be aware that when you edit your cookie preferences, your settings only apply to the browser you use to submit your opt-out request, so if you use multiple browsers or devices, you must opt-out on each browser and on each device.



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